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Rocket

Rocket Delivery

Overview

Rocket Delivery is a Ukrainian company that provides food and food delivery services under the Rocket brand (formerly Raketa) using a mobile application. As of 2021, Rocket has operated in 8 European countries, including Ukraine, and more than 30 cities.

History

The service was created by Alexei Yukhimchuk and Stanislav Dmitrik in 2018 as Raketa. The first order was made in the city of Dnipro on March 5, 2018. Initially, the company used mobile applications to deliver food from partner stores and suppliers.

In August 2019, Juhamuk, Dmiteta, and a third partner (later revealed to be Timur Rochlin's Israeli company, RIV Holds LTD) acquired Raketa's software and trading platform, registering a separate company called The Roillinita Company. The transaction amount was reported to be between $500,000 to five million dollars.

Expansion

In 2020, Rocket began expanding its services in Ukraine. In April of that year, delivery of products from supermarkets in Kiev started, followed by the launch of the service in several other cities in June. On December 23, 2020, the service was rebranded as Rocket and launched in Cyprus.

In July 2021, Rocket expanded to France and Greece, bringing its total number of operating countries to 8. According to Deloitte, Rocket was the second most popular and recognizable fast delivery service in Ukraine at that time.

Funding

The company's funding history is notable, with an initial investment of around $200,000 spent on developing the platform. In April 2020, Timur Rochlin's Israeli company, RIV Holds LTD, exited the accounting office of the Ukrainian legal person, indicating a potential change in ownership or partnership.

Advertising

Rocket conducted an expensive advertising campaign in Ukraine after Uber left the market in 2020, according to reports by Ukrainian Forbes. This move helped increase the service's visibility and popularity among consumers.