"diplomat holdings"

- CONTENT -
A HOLDING DIPLOMAT IS AN ISRAELI PUBLIC COMPANY FOR IMPORTING AND DISTRIBUTING FOOD PRODUCTS AND PERSONAL CARE. THE COMPANY WAS FOUNDED IN 1963 AND IN 2021 BECAME A PUBLIC COMPANY. ITS MAIN ACTIVITY IS MADE THROUGH THE DAUGHTER-IN-LAW DIPLOMAT (1968) LTD, RECOGNIZED BY A DIPLOMATIC BRAND, AND ITS SUBSIDIARIES. THE COMPANY DISTRIBUTES THE PRODUCTS OF PROELECTRIC & GAMBLE AND OTHER COMPANIES, AS WELL AS THE ISRAELI MARKET OPERATES IN THE EXPORT MARKET IN GEORGIA, SOUTH AFRICA, NEW ZEALAND AND CYPRUS.

AS OF THE BEGINNING OF 2021, A DISTRIBUTOR DIPLOMAT IS ISRAEL’S LARGEST DISTRIBUTION COMPANY WITH AN ESTIMATED 1.2 BILLION SHEKELS IN THE FIRST NINE MONTHS OF 2020.

HISTORY OF HISTORY
A HOLDING DIPLOMAT WAS FOUNDED IN 1963 BY ROBERT (BOB) MANDEL, AND DEALS WITH THE PRODUCTION AND SALE OF SCHIZOPHRENICS UNDER THE "FRAMA-SHARP" BRANDS, "A DIPLOMA", "BUND" AND MORE, AND EXPORTED UNDER CUSTOMER BRANDS. IN 1968, THE COMPANY WAS FOUNDED AS A "ADMIRAL DIPLOMA" (1968) AS A JOINT BUSINESS OF THE WEIMAN FAMILY AND THE MANDEL FAMILY TO SERVE AS THE DISTRIBUTION ARM IN ISRAEL. IN 1996, THE COMPANY SOLD THE PRODUCTION OF RAZOR KNIVES.

IN 1992, THE COMPANY BEGAN TO IMPORT AND DISTRIBUTE THE AMERICAN GIANT PRODUCTS PROELECTRIC & GAMBLE, WHICH HAD CORRUPTED GILLETTE BRANDS, WHICH ACQUIRED PROELECTRIC & GAMBLE IN 2005 FROM THE BILLIONAIRE WARREN BUFFETT. IN 1995, THE COMPANY BECAME THE EXCLUSIVE DISTRIBUTOR OF PROCTOR & GAMBLE IN ISRAEL. IN ADDITION, A DIPLOMAT IS THE OFFICIAL IMPORTER OF THE HEINZ FOOD COMPANY, THE WASHING POWDERS TID AND ARIEL, THE CHOCOLATE FROM MILKA, JACOBS COFFEE, THE FRIES BRAND FREEANGLES, THE DURSSSLEY AND THE COLOGS MORNING.

THE ACTIVITY IN ISRAEL, WHICH IS THE COMPANY’S MAIN OPERATING FIELD, IS DONE THROUGH THREE CORPORATIONS: A DIPLOMAT AND DISTRIBUTORS (1968) LTD., STARKIST FOUR LTD. AND RONALD INTERNATIONAL – A LIMITED PARTNERSHIP. IN ADDITION TO ISRAEL, THE COMPANY OPERATES IN THE IMPORT MARKET IN GEORGIA (FROM 2008 TO 2008), IN SOUTH AFRICA (FROM 2011), IN CYPRUS (FROM 2011) AND NEW ZEALAND (FROM 2016,) AND ALSO DISTRIBUTES PROELECTRIC & GAMBLE PRODUCTS. THE ACTIVITY IN THESE COUNTRIES IS DONE THROUGH SUBSIDIARIES (A SEPARATE COMPANY FOR ANY COUNTRY) WHICH OWNS THE FULL OR CONTROLLED BY A “DIVIDED DIPLOMAT” (1968).

THE COMPANY’S PRODUCTS ARE SOLD TO LARGE AND SMALL RETAIL FOOD CHAINS, PHARMACIES, MINIMARKETS, CONTAINERS, WHOLESALES, RESTAURANTS AND MORE.

IN MARCH 2021, THE COMPANY’S SECURITIES FOR TRADING ON THE TEL AVIV STOCK EXCHANGE, AND THE COMPANY RAISED ABOUT 300 MILLION NIS FOR ABOUT 20% OF ITS SHARES.

ON 1 AUGUST 2023, THE COMPANY’S CHIEF EXECUTIVE, AND HAS A CENTRAL CONTROL OF IT, NOAM WEIMAN, FOR THE FIRST TIME, WAS INTERVIEWED BY JOURNALIST SAUL AMSTERMSKY IN THE “MACHIN” AGREED BY THE PUBLIC BROADCASTING CORPORATION. IN AN INTERVIEW, VIMAN NOTED THAT HE HAD PREVIOUSLY REFRAINED FROM INTERVIEWING THE MEDIA, AND THAT HE CHANGED HIS MIND DUE TO A SERIES OF PUBLICATIONS THAT BEGAN BY AMSTERDAMSKY HIMSELF ON THE COMPANY FOLLOWING THE OFFERING IN 2021, AND THAT HIS METHOD CREATED A WRONG PUBLIC OUTLOOK OF THE WAY THE COMPANY WORKS, AND ITS IMPACT ON THE COST OF LIVING IN ISRAEL. IN AN INTERVIEW, HE PUBLISHED HIS BOOK ON HOW TO COMBAT THE COST OF LIVING, AND EVEN CLAIMED THAT THE PRICE INCREASES IN THE COMPANY’S BRANDS WERE DUE TO THE MANUFACTURER’S DECISION, AND THAT ANOTHER COMPETITION IN THE MARKET COULD BRING THE MANUFACTURERS TO LOWER PRICES, AND THAT MANY OF THE BARRIERS TO THIS COMPETITION ARE THE RESULT OF GOVERNMENT POLICY. IN ADDITION, VIMAN ARGUED THAT THE COMPANY’S PROFITS WERE AFFECTED BY DECISIONS THAT TOOK TO PREVENT PRICE INCREASES, AND THAT THE COMPANY HAS NO MONOPOLY IN MANY AREAS OF ACTIVITY THAT WOULD BE STORED IN THEM. HE FURTHER CLAIMED THAT THE COMPANY HAD PREVIOUSLY REFRAINED FROM EXPLOITING A MONOPOLY FORCE AGAINST RETAILERS, BOTH BECAUSE OF THE ILLEGALITY OF THESE MOVES, AND BECAUSE OF THE POLICY OF SOCIETY THAT OPPOSES IT. HE ALSO REFERRED TO THE ISSUE OF HIS WAGES, AND TO THE EXTENSION THAT WAS HELD, CLAIMING THAT THE DATE OF THE OFFERING WAS WRONG IN RETROSPECT.

IMPORTED BRANDS
THE BASTARD